It was recently announced that there are currently more open vacancies than available workers. As an employer, it is therefore becoming increasingly important to have a careers website so that you differentiate yourself from your competitors and potential candidates sign your contract. However, it is crucial to choose the right elements for your careers site so that it truly becomes an extension of your organization. Best4u offers a number of ideas for a careers site that you may not have thought of before.
HR videos
Long stretches of text to entice potential candidates to switch to your company: that won't win you the battle. What will make you the winner, however, are HR videos. These are short profiles you have filmed of existing employees, in which they explain what their job entails, what a typical day consists of, and the size of the team they work in. The advantage of such videos is that they quickly provide an overview of your organization.
Podcast
Podcasts: Spotify, Audible, and Stitcher are full of them. Because podcasts are booming! Job applicants who, at the end of the day, simply don't feel like reading even more after many applications, will find it a breath of fresh air to listen while cooking to the sound of current employees elaborating on why they enjoy working at the company so much. This often adds just a little more substance than a dry list of duties. And it also reflects the progressive nature of your organization!
Matterport
While one person seeks in-depth information about the organization, another is more curious about the potential workspace where they will be working. Something that can make a great contribution to this is Matterport. This is a platform where you can have a 3D design of your office developed. Candidates can then maneuver through your open-plan office without actually having to come to the office. And you know what's fun about it? It looks lifelike!
FAQ's
Another element that should not be missing from the careers website is an FAQ page. FAQs, also known as frequently asked questions, provide your potential employees with many answers to questions without you having to do a lot of work yourself! This is not only convenient for you, but also for the visitors to your careers website, as they do not have to wait for a response in their inbox.